With the rapid adoption of OTT comes an avalanche of automation improvements in the full span of the “TV” advertising marketplace. Sharing many of the benefits of their dynamic display ad siblings, dynamic video ads offer solutions to long-standing challenges in the...
The Challenge: There are several circumstances where client libraries do not stay up to date when new vehicles arrive in the market. From our client’s perspective this task can be cumbersome and arduous as their focus is on campaign performance and reporting. This...
The Challenge: Even when using a companion video as the primary creative for a video ad, many design elements such as colors, fonts, logos, and disclaimers must be defined by the advertiser. Previously, these specifications were provided via support ticket...
The Challenge: A dealer has 27 preowned Kia Sportages, but only 1 preowned Jeep Wrangler. You have one ad group for each vehicle. Would you want to manage the ad groups differently considering that there are so many more Sportages? Search campaign managers may want...
We are excited to announce that the Hoot Monitor now provides a method for users to filter inventory feeds based on image type! All inventory records are now tagged with one of the following image classifications, which can be added as filters in Custom Feeds. For many DMS platforms, image URLs don’t provide an indication…
Watch this video now to learn how you can test your dynamic remarketing tags to make sure they are firing correctly from dealers’ websites! We’ll be checking both Dynamic Remarketing Pixels, the term Facebook uses, and Dynamic Remarketing Scripts, the terms that AdWords uses. The reason we’re teaching users…
In this support video, you'll learn more about custom feed subscriptions and advanced feed options for Dynamic Display Campaigns.
Watch the video below now to learn exactly how to create Dynamic Remarketing Ads in AdWords.
Watch this video now to learn the setup process for Dynamic Display Campaigns in AdWords.
Ready to learn how to setup Dynamic Remarketing Campaigns on Facebook? Then watch the video below now! We’ll cover setting up the inventory integration with your dynamic display campaigns on Facebook and go through the following steps. Step 1: Requesting the Dynamic…
This video tutorial will show you step-by-step how to set up your ad customizer feed links in AdWords. We’ll cover how to use your ad customizer feeds from the inventory monitor system and set those up with your AdWords account in Business Data. The process here…
In this video, we'll go over the basics of using the Hoot Monitor Campaign Builder Tool. This video will show you how to rapidly build-out a campaign structure in Ad Words. Watch the video now for a step-by-step guide for building a basic Used Vehicle Campaign.
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